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A well-designed website is a critical tool for franchise businesses looking to attract new customers, support franchisees, and grow their brand online.
The founder and managing partner of RNMKR shares how his firm identifies overlooked brands, the role of leadership in acquisitions and what companies must do now to maximize their exit potential.
A strong marketing plan requires clear goals, audience reach, budget allocation and adaptability, ensuring strategies remain data-driven and responsive to market changes.
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Daniels provides insights into the evaluation criteria used by private equity firms when considering franchise brand acquisitions, as well as common pitfalls to avoid during exit preparation.
Private equity firm Roark is acquiring the fast-casual chicken franchise brand for approximately $1 billion, expanding its restaurant portfolio as Dave’s continues rapid global growth.
Effective marketing goes beyond advertising — it’s about building credibility, increasing visibility and creating lasting connections with your audience.
From organizing your financial records to ensuring franchisees are happy, here are eight key steps to help you prepare your franchise for due diligence when selling to private equity.